Kenneth Hsi leads HCMF's commercial efforts across Asia (including Taiwan, China, Southeast Asia), India, and the Middle East. He brings diverse experience in R&D, Sourcing, Manufacturing, Sales, and Marketing at HCMF. Prior to HCMF, he held positions at Ford Taiwan and AISIN Corporation in Taiwan and Japan. He holds a Bachelor of Science degree and a double major in Electrical Engineering and Psychology from Washington University in Saint Louis and has obtained a Master's degree in EMBA from National Taiwan Chung-Chi University.

HCMF Group has achieved a remarkable feat by collaborating with AUO to seamlessly incorporate high-brightness, clear, and highly transparent Micro LED displays into the rear seat side windows. By redesigning the lifting system, HCMF Group has accomplished a groundbreaking milestone - the ability to roll up and down the Micro LED display into the side windows of vehicles, creating an industry-first transparent smart car window. This remarkable innovation offers various benefits such as in-vehicle information and entertainment content, online video conferencing, secure in-vehicle reminder image placement, and more. This is a game-changer for smart mobility.